Founder-led WordPress systems
Challenge
What needed to change
Translate a distinctive restaurant brand into a fast, useful website while consolidating the underlying domain, hosting, and email setup.
Restaurant · Columbia, South Carolina
Black Dog Pizza
A full custom-coded WordPress build and migration into an owner-controlled stack, structured for performance and search.
Approach
How the work was framed
Lead with the visual identity, make location and ordering decisions obvious on mobile, and replace the inherited stack with a cleaner owner-controlled WordPress build.
Build
What MooseWeb created
Custom theme development, responsive layout, crawlable restaurant content, structured navigation, migration planning, and performance-focused asset handling.
Outcome
What the system supports now
The finished system gives Black Dog Pizza a stronger branded presence and a cleaner foundation for menu, location, event, and search updates.
Case-study standard
Scope is proof. Metrics require evidence.
This page describes supported project work and qualitative outcomes. Traffic, ranking, lead, revenue, and performance changes are not claimed unless a source and reporting period are documented.
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